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A LinkedIn Profile Audit is a Process to ensure maximum indexation, engine positioning, exposure, marketability, and a clear, precise and to the presentation & sales to your target audience.
The Audit solves 4 Critical Problems every Job Seeker has:
- Visibility outside LinkedIn 3º degree ring.
- Clearly convey to the target audiences who you are, what experience & skills are you selling to the market and how can you be reach.
- Ensure the Recruiters using LinkedIn Search Engine find you fast & first
- Better perception than your competitors, hence ranking higher in minds Recruiters & Headhunters.
What Sectors of a LinkedIn Profile should every Job Seeker Audit?
- Headline: Your Key Strategic Selling point.
- Summary: Precise, concise & center presentation of what you sell that the market needs.
- LinkedIn Profile URL free of garbage characters. Make as clean as possible. Impacts your perception and this URL must be used in every communication as your Digital Signature.
- Network of Followers: Be prepared for a surprise, You may have a lot of dead emails and non related connection to your objectives & goals.
- Current Company Data below Headline: Make sure you have their the latest company if you are working. If unemployed, I do have a powerful hack to give. See this example
- University Data below Headline: Make sure it is clear and consistent with location data, if possible
- Location: is extremely critical: Don`t be a fool declaring a location where you not are.
- History of Held Positions: Your Experience. Make sure you have a decent presentation of the accountabilities for each job held in the past, and not run into confusing Tasks with accountabilities
- Education Sector: in order to only have what is most relevant and consistent with your Headline & Summary.
Tips:
- Linkedin Markets / Industries are more faster to process on Android Tablets than on regular laptops i5 Processor, 8 Giga Ram* in the range of 15 to 1
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